Is your website optimized for mobile viewing?
There's not really any surprises regarding visitor numbers to websites from mobile phones, it’s been on the increase for a few years now and is set to increase for the foreseeable future.
Yet I still come across websites that are not geared up for this and that simply amazes me.
I run three websites and track their progress using google analytics. An average of one in four visitors are from mobile phone users.....thats 25% of your potential customers!
Another thing I have noticed, visitor duration to websites from mobile users is down on average by 66% compared to PC’s and page views down by an average of 45%, so this suggests the importance of ensuring the message, product or information you are promoting is clear and your link is direct to it.
I must stress, I’m no expert in this field but you can’t argue with the facts. I would advise ANY business who has not addressed mobile friendly websites to take professional advice.
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