Effective Marketing

Eric Witheridge - Blue Signage Ltd

How can local companies advertise effectively when the cost of boosting 'pay per click advertising is so expensive, opportunities for paper advertising are reducing and trying to boost your online presence in a sea of very slick international competition is getting harder?
One way would be to take an advertising slot on a small screen near by. Many Golf clubs, Leisure Centres and even Doctors and Dentist's surgeries have information screens available and will often encourage local businesses to take space on them. This provides a cheap and effective local advertising space and reduces the cost of providing the service for the venue.

Many Pubs and Clubs have screens that are only used to display sports and when not in use play local radio. Why not ask your Pub if you can have an advert on their screen when it's not being used?
They'll say that it's not possible or they don't know how to do it. This is the perfect opportunity to suggest they talk to Blue Signage. Especially, when they realise it could earn them extra revenue!
Adverts start from just £10 per month per screen with the cost reducing for multiple locations. Have a look at how effective this is at the Main Place and Bells Golf Club. In fact, why not ask to place an advert on one of their screens before they fill up! For more information call us on 01594 888580
or 07791 190700

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